At the beginning of March, Everlane held an impressive funding campaign in the hopes of making their products available to Canadians. First of all, I must comment on how great that idea was. Asking supporters to pledge an amount of their choice in exchange for store credit and other benefits is an excellent way to gauge how profitable their business would be. Bringing their business over here involves a lot of risks, and they were able to minimize the impact of said risks with this campaign. The campaign was fully funded a few days before the deadline, ensuring the March 21st launch date as well as the opening of a popup shop in Toronto. I was already fascinated with their processes, and they proved to be once again quite innovative.
That said, aside from their great marketing, they of course have very attractive garments as well. I am a big fan of the sleek, streamlined look of their items, and the prices certainly don’t hurt. I pledged a small amount during the campaign which allowed me to benefit from one-time free shipping. I thus ordered the one thing I had been lusting after since the inception of Everlane.
My most coveted item was their Weekender bag. I was looking to replace the travel bag I had bought a few years ago, which was from Mural Paris. Though it is pretty durable, it is slathered with a black and cream damask pattern, the aesthetics of which I don’t fancy anymore. The biggest problem was its straps — short, hard, painful. It’s still a very good bag that I will keep, but for quick trips, I needed something a little more practical and comfortable to carry. The Everlane Weekender sports a look that is more subtle (and that some may call a little boring). It is made of canvas and has leather detailing. The leather straps are long and flat, which means the bag can be carried over the shoulder comfortably.
I have yet to use it on an actual trip, but as soon as summer school is out in three weeks, I’ll be going south of the border for a long week-end. I would be lying if I said I didn’t want to go somewhere right now just to test drive this bag! Initial impressions, however, are very good. I chose the bag in black, because it will show the dirt much less. Had I ordered a week later, however, I probably would’ve chosen the new Reverse-Denim model.
The bag is quite roomy and could probably fit about 15-20 garments — depending on their thickness and size — with extra space for a toiletry kit and two pairs of shoes. Perfect for a long weekend trip, or even a week-long one if you are not going to do any shopping! There is one zippered pocket on the inside and two side pockets on the outside.
The straps look sturdy despite some reviews saying otherwise but I wished they were double-layered or lined in some way. I worry that they will fray over time.
The ordering process was smooth and easy. There was no tracking for the package once it shipped (boo), most probably because the delivery costs are relatively low (okay, yay!). Delivery took approximately two weeks to Montreal.
One downside for us Canadians is the inflation of prices due to duties, where applicable, and taxes — always a bummer. The good thing is that the prices we are charged are as marked (before shipping), and Everlane provides a breakdown of the costs for each item. I understand that duties and taxes are inevitable, and I appreciate the transparency as I don’t think I’ve ever seen any other online store doing this. Even with the increased prices, the garments remain affordable considering the much more expensive alternatives on the market, especially after factoring in the tax, shipping and import costs for Canada.
I considered getting other things, most notably the High-Low belt, which was and still is unfortunately sold out in my size and rhum colour. I also quite like their silk blouses, but I have accumulated quite a many of such tops over the last year and my dry cleaning bill is already high as it is…
Have you ever ordered from Everlane? What items have you purchased or are on your wishlist?
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